Skip to content

Programs : Brochure

This page is the brochure for your selected program. You can view the provided information for this program on this page and click on the available buttons for additional options.
  • Locations: Munich, Germany; Prague, Czech Republic; Prato, Italy
  • Program Terms: Summer
  • This program is currently not accepting applications.
Program Description:
Program Highlights: This program has two major components: 1) lecture with coursework (plus a research project and presentation) at Prato campus and 2) local business and market visit/field trip in other cities (in Italy and nearby EU countries including Stuttgart and Munich, Germany, Vienna, Austria, and Prague, Czech Republic).

Courses Offered:

This program (6 credits for undergraduate and 3 credits for graduate students) is composed of two closely related courses. The first one is at the macro level, IB4450/IB6670 International Business in EU countries, whereas the second one is at micro level: MKTG4450/MKTG6670 (Cross-list with MKTG4413/MKTG6651), Marketing in Cross-National Perspective -An EU Focus. Therefore, this program fulfills the requirements for the required business elective course for both undergraduate and graduate students of different various majors, as well as the study abroad requirement for the newly developed International business major.

Program Dates: July 5 - August 3, 2018

Program Fee: $6,700

For more information, please contact:
Chen Lu Wang |
Office of Study Abroad |


Dates / Deadlines:

There are currently no active application cycles for this program.

This program is currently not accepting applications.